AI Insights · Timothy · April 2025
Top 5 Fashion Games on Unified Platform in Nigeria, Q1 2025
Explore the performance trends of the top five fashion games in Nigeria during Q1 2025, with insights on downloads, revenue, and active users provided by Sensor Tower.
In the first quarter of 2025, the fashion gaming sector in Nigeria experienced notable trends across its leading applications. According to Sensor Tower, these insights highlight the performance of the top five games on a unified platform.
CocoPPa Play Star Girl Fashion saw a consistent increase in weekly revenue, starting at approximately $372 and peaking at $1.4K by the end of March. Throughout the quarter, no download data was available.
Project Makeover maintained a steady performance with weekly revenue fluctuating between $372 and $601. Downloads varied, reaching a high of 2.2K mid-quarter. Active users remained stable, hovering around 24K.
Purenista M: Dress-up & Chat experienced revenue oscillations, beginning the quarter at $194 and closing at $362. No download figures were recorded.
Covet Fashion: Dress Up Game reported varying weekly revenue, from $253 at the start to $120 at the quarter's end. Downloads peaked at 1.8K in early March, while active users reached up to 1.5K.
Finally, Merge Studio: Fashion Makeover showed a strong download performance with a peak of 5.3K in late January. Revenue trends were more modest, ranging from $51 to $125, with active users peaking at 13.7K.
These insights, derived from Sensor Tower, provide a comprehensive view of the fashion gaming landscape in Nigeria for Q1 2025. For more detailed analytics, visit Sensor Tower's platform.
